Gay, Lesbian, and Bisexual Information on tv: a Analysis that is quantitative across Seasons

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Infrequent positive media portrayals of homosexuality could also influence the values of heterosexuals. Cultivation concept (Gerbner, Gross, Morgan, Signorielli, & Shanahan, 2002) implies that watching tv influences people’ attitudes and values through an activity whereby the planet as portrayed by the news involves be recognized by people specially high-volume watchers being an exact representation of truth. Regular tv observing is proposed to generate a provided pair of conceptions and objectives about social reality among otherwise diverse audiences. Predicated on cultivation concept, some scientists have actually recommended that having less portrayals of homosexuality on tv might influence the thinking among hefty people that homosexuality is unusual or excessively unusual. Relating to Gross (1994), tv is just an influence that is major the presumptions men and women have about people of minority teams such as gays, lesbians, and bisexuals because numerous viewers might have small individual experience with such people.

To get cultivation concept, Gross (1984) unearthed that tv watching had been pertaining to more powerful attitudes that are negative gays and lesbians, aside from audiences’ political values.

Regardless of the overwhelming heterosexuality of conventional news representations, portrayals of gay and lesbian people on tv have grown to be notably more prevalent since 1997 when Ellen became the initial tv series to possess a gay character that is leading. This enhance is visible when you look at the introduction of homosexual figures on numerous programs such as for instance Spin City, ER, Dawson’s Creek, and Buffy the Vampire Slayer, in addition to implies that concentrate on homosexual figures in leading functions such as for instance Will and Grace and it’s really All Relative. In addition, cable channels have actually included programs such as for example Queer as Folk, Six Feet Under, and Oz that depict homosexual figures much more complex plot lines sufficient reason for more explicit sexual habits.

Even though the existence of lgbt figures could have increased recently on both broadcast that is commercial cable sites, it really is ambiguous just exactly exactly how frequently television addresses the intimate problems and issues of sexual minorities. As noted early in the day, when homosexual and characters that are lesbian been a part of programs, they will have usually been portrayed in asexual contexts. Furthermore, almost all of exactly just what is posted up to now about homosexuality and tv is qualitative (including case that is single-show), concentrating on exactly just exactly how particular programs have actually portrayed homosexual characters. Although many content analyses have evaluated the total amount of sexual content shown on tv generally speaking (Cope-Farrar & Kunkel, 2002; Greenberg et al., 1993; Kunkel et al., 1999, 2003; Kunkel, Cope-Farrar, Biely, Maynard-Farinola, & Donnerstein, 2001; Sapolsky & Tabarlet, 1991; Ward, 1995), none have actually reported regarding the prevalence of intimate portrayals and speak about sexual problems linked to gays, lesbians, or bisexuals.

This paper centers around factors evaluating content that is nonheterosexual had been included included in two larger content analyses examining sexual content more broadly on US tv.

Information through the 2001-2002 and 2002-2003 tv periods are accustomed to respond to questions concerning the prevalence and regularity of intimate behavior and talk that is sexual to nonheterosexuals. Especially, the info analyses address two broad research questions: (1) as to what extent are nonheterosexual intimate themes, especially sexual behavior and speak about sex, present xlovecam mobile in tv development general and exactly exactly what habits emerge across system genres, community kinds, and prime-time versus programming that is nonprime-time? (2) When nonheterosexual sexual content occurs, what’s its regularity and just how does it differ across genres, kind of network, and prime-time versus nonprime-time development?

System Samples

A 3 composite week sampling plan ended up being utilized to acquire two big yearly random examples of tv programs of interest that is greatest to adolescents and that were comprehensive of many sections for the tv industry. Programs had been taped from 11 channels 6 broadcast that is commercial (ABC, CBS, Fox, NBC, UPN, and WB) and 5 cable sites (BET, Cinemax, HBO, MTV, and Showtime). The Steve Harvey Show, Moesha, Fresh Prince of Bel Air, One on One); WB, which tailors its programming to white youth, with programs such as Gilmore Girls, 7th Heaven, Sabrina, and Smallville; and MTV, which shows music videos and other programs (e.g., dating reality shows) watched by many teens and young adults because the content analyses were part of a larger research project on television exposure and adolescent sexuality, several networks were included because of their appeal to young audiences including UPN, which televises a substantial number of programs with young African American characters ( e.g.